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Image by Ben Neale
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I am passionate about leveraging my expertise to drive impactful change and foster innovation in dynamic business environments. I am committed to inspiring others, upholding the dignity of individuals, and making a positive impact on communities. I champion opportunities that align with these values and contribute to meaningful, sustainable growth and success.

SKILLS

Design

Software

- Illustrator       Level Expert

- Photoshop     Level Highly Advanced

- InDesign        Level Expert

- After Effects   Level Advanced

- Canva

- Krita

- Procreate

Web Design for Clients

- Wordpress

- Wix

- SquareSpace

- Shopify

Technical

Software

- Microsoft Office Suite (inc. Power BI & D365)

- Google Business Suite

- Project Management Software 

- CRMs & Marketing (Salesforce, Hubspot, Zoho, Mailchimp)

- GIS/EAM Integrations (ESRI, IBM Maximo, SAP, IQGeo)

- Project Tools (Jira, Slack, Monday, Zoom, Teams, etc.)​​

Capabilities

- Reporting Techniques (Gainsight)

- Technical Writing

- Proposal Writing

- System Integration Strategy

- Instructional Design (Articulate, Captivate, Figma, Camtasia)

Brand Awareness

- Logo & Brand Development and Design

- SEO Strategy and Implementation

- Market Research for enhanced Brand Success

Business Strategy

Consulting

Sales & Marketing

- B2B, B2C, and D2C

- Enterprise - level SaaS     

- Sales Team Development

- Sales Strategy Architecture 

- Sales Training & Instructional Design

- Remote - Team Culture Developer

- Account Growth Management & Strategy

- Business Scaling Techniques

- AI Implementation Strategy

- AI Agent Application

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Analytics

- Market Research Tactics

- Business Systems 

- Market Research for enhanced Brand Success

- Scalable Prospecting Strategies

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Technical

- GIS - ESRI & IQGeo

- EAM - IBM Maximo, some SAP

- System Integration Best Practices

- Zoho 

- Salesforce Configurations

-SEO & Web Persona Strategy

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The HOW

PROVEN EXCELLENCE

Major Career Milestones

Graphic Design & Consulting

Opened JWarren Designs

JWarren Designs was created out of a need to help

Small Businesses get digitally proficient for the first time.

2017

While teaching GD to High Schooler's many colleagues had side projects they wanted me to deliver

​From branding specifics to SEO and Website overhauls, to local shot glass designs. JWD was giving SMB's an affordable shot at success by helping to develop their visual voice. 

Yearbook Sales

Transitioned from Educational Instruction to Sales and Services

Industry leader in the Yearbook space invited JW to inherit the NM territory in efforts to rebuild brand and reputation.

2019

Corporate Structure and Strategy, Salesforce CRM and Configuration, Cover Art Design, Paper Spec Knowledge, Cover Spec Knowledge, Expert Sales Techniques, Software Proficiency, Customer Service, Change Management, Large Project and long scope Budgeting Practices, Closing Tactics

Skills Gained:

Optimum Marketing

Director of Marketing

This opportunity developed deeper knowledge into social media and online marketing tactics, CRM and Client Retention Strategies, as well as Print Advertising for magazines and various local media. 

2021

Optimum and it's sister businesses including Southwest Women's Gynecological Oncology had a multi-channel, diverse array of audiences. Marketing needs included a robust online engagement for all areas of business, strong SEO and lead generation capabilities, while also expanding brand recognition through Print Advertising and Commercial presences. 

High Desert Spatial Services

Director of Business Development & Marketing

Small Woman-Owned Business

System Integrator for Utilities (GIS & EAM)

Staff Augmentation Services for GIS Management

Consulting: GIS Best Practices for Integration Projects

2022

Sustainable growth and aggressive scalability goals drove high focus on client retention, project expansion, and imbedded staff within potential clientele. Market slow-down and 12-18 month sales cycles allowed for opportunity to enhance prospecting strategies and fine tuning of RFP Technical Writing and well timed brand awareness efforts throughout the niche market. 

JW was brought onto the HDS team during the 7th year of operations. As Business Development and Marketing Director, JW learned the industry and technical needs very quickly. 

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